Bring me your venture. At whatever stage it’s actually at.
I work with founders on ventures the same way I approach product: figure out what we’re actually solving, cut the work that doesn’t matter, and keep moving. That means something different at every stage, and usually pulls in more than just me: a venture studio, a past collaborator, or the right operator for the problem in front of us.
The work changes at every stage. So does the shape of the engagement.
- Stage 01 · Idea
A hunch, no product yet
We run a session or two, figure out what you’d actually need to validate before anyone writes a line of code, and line up the right people to stress-test it. Most of the value is in cutting paths, not adding them.
- Stage 02 · Zero-to-one
Building the first real thing
I come in fractionally — product lead, product co-founder, whatever the situation calls it — and we get something shippable in front of real users. Often with a studio behind us so you’re not hiring a team before you have to.
- Stage 03 · Traction
Turning a project into a company
You’ve got something working. Now it’s hiring shape, operating rhythm, product roadmap, and the decisions that either compound or break under pressure. This is where most of my fractional CPO work lives.
- Stage 04 · Scale / hand-off
Past me on the day-to-day
I step back to advisory: warm intros, occasional deep-dives, and a hand on whatever you’re trying to let go of. The goal is that you need me less every quarter.
It’s rarely just me.
Me
Fractional product, founder-adjacent work, strategy. I’m the first call and often the one holding the work day-to-day when that’s what the venture needs.
NewStart25
A joint initiative focused on zero-to-one company building. When your venture needs more than a single operator — designers, engineers, early GTM — this is usually the route. Sometimes we’re on the cap table, sometimes we’re behind the scenes.
Sticky Ventures
My home base for mission-driven startups. Strategy, product, team design. Whatever gets the thing moving. Better fit when there’s a mission that deserves careful building, not just a faster launch.
The network
Operators, founders, and specialists I’ve shipped with before. When the most useful move is “introduce you to the person who already solved this,” that’s what we do, and I’ll tell you when it’s cheaper or smarter than hiring me.
A few ventures I’ve been deep in recently.
Fractional Chief Product Officer
GulpData
Defining the product and platform strategy for automated data valuations. Building tools that let teams understand, price, and unlock the value of their data without the usual guesswork, turning a category most companies avoid into something they can actually act on.
Founder & Fractional Chief Product Officer
PlayerPulse
Leading product direction for a platform that helps coaches and players communicate through wellness and performance reports. Keeping players available and healthy more often.
Fractional Chief Product Officer
SKOOTRIDE → SkootEco
A company with a crazy pivot from ride sharing in Covid to sustainability champions to some new exciting things.
Good fits. And honest misfits.
- You’ve got an idea and want help pressure-testing it before you commit six months.
- You’re zero-to-one and need someone who’s been the product person on the inside, not just an outside advisor.
- You’ve got early traction and your product function is the bottleneck.
- You want a small team behind the work and don’t want to hire one from scratch.
- You’re open to hearing that the right answer might be someone else, or nothing at all.